Must-Have Beauty Trends for Summer ’22

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Summertime and minimalist makeup are a classic pairing, so it’s no surprise that just-stepped-off-the-beach looks are dominating the beauty world right now. Dewy, glowing skin is in, and so are nude lips, cream blush, and faux freckles. You read that right: we’re drawing freckles on instead of concealing them. This week at Aloette, we’re highlighting beauty favorites to help you dispense with the drama, pare back your makeup routine, and get your summer glow on. Don’t forget that our BOGO sale is still going strong—if your makeup drawer is in need of an update, now’s the perfect time to shop these trends!

Trend: Flushed Cheeks

Are you a little embarrassed, or just incredibly on-trend? Cheeks with a pop or rose or coral color are part of Summer ‘22’s natural-glam look, and cream or liquid blush products like Aloette’s Face Paint Lip & Cheek Tint have become an everyday makeup staple. Placed high on the cheek or in a “W” pattern across the nose to simulate a sun-kissed look, Face Paint helps to soften the skin while providing long-lasting, dewy color. Add a little to your lips with your finger for a matching, skincare-infused lip and cheek combo!

Trend: Glow from Within

This Summer ’22 trend is more than foundation-deep! The sought-after “glow from within” look is all about prepping the skin for makeup with a moisturizer and a hydrating primer like Flawless HP Prime and Perfect. This color-correcting primer has a yellow tint that helps to offset age spots or discoloration and light-diffusing properties to help clarify and illuminate the look of splotchy skin. A quality primer makes a great staple for your makeup collection, so stock up on Flawless HP with our BOGO deals to help keep your glow going through the summer and into the fall.

Trend: Faux Freckles

Freckly ladies, now is your time! That dusting of brown across your nose and cheeks is a hallmark of the “clean girl” aesthetic (think no-makeup makeup) that’s trending like crazy on social media. For the rest of us, Full-Time Brow Fine Tip Eyebrow Pencil doubles as a faux-freckle machine. Simply tap the pencil lightly across your nose and cheeks, smudge a little and voila: Pippy Longstocking chic. Full, natural-looking brows are also continuing to reign supreme, so Full-Time’s conditioning Shea Butter and Vitamin E and ultra-fine tip will help you keep your brows in style as well.

Trend: Glossy Nude Lip

The 90’s are back in a big way, and just about everything in the 90’s was BROWN! Look no further than the high-shine nude, beige, or brownish lip look that’s trending for summer ’22. The trick to updating this trend is to add some volume by slightly overlining the cupid’s bow and the bottom lip with a liner that’s close to your natural color. You can create this look by applying Lip Color in a shade like Posh or Better Than Beige, our Waterproof Mechanical Lip Definer Pencil, and glossing over the whole thing with Complete Contour Hydrating Lip Plumper. Smile! You’ve got the perfect-looking pout for Summer ’22!

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